Our Back Story – California Cowboy icon

Adiós

DIGITAL

DEPENDENCY

Aloha Digital Wellness

Where it

ALL BEGAN

We live in a digital world. Life still happens in Analog.

From the beginning California Cowboy has believed in bringing people together.  We are social animals. We own our technology. It does not own us.  These days we’ve been feeling the need to take a step back from swiping, liking, and corralling messages and DM’s. Cowboys know how to connect in a real, new-fashioned human way. Our product is designed to help you do just that.

I look upon every day to be lost, in which I do not make a new acquaintance

— Hunter S. Thompson

So why the name California Cowboy?

Our name is a tip of the hat to the Cowboys who came before us.

Since 1849, adventurers and pioneers have converged in California, often risking their lives as they sought their future.  In those days, the pioneers were looking for gold.

More recently, our state became home to a different kind of pioneer: Cowboys who have revolutionized sports, film, music, and technology. We consider ourselves social Cowboys.  We’re brave enough to cut the cord for a bit to ensure we embrace the now, and live for life’s toes in the sand moments.  We believe that Cowboy lives in all of us.

We like to say that in Texas, cowboys ride horses but in California, we ride mountains and waves.